1. Eligibility
We do not accept every contractor. Minimum bar for partner consideration:
- ·Licensed and insured to perform residential roofing in the states you cover
- ·Minimum three years operating as a roofing company (or equivalent documented volume)
- ·Active manufacturer certifications preferred (e.g. GAF, Owens Corning, CertainTeed, Malarkey)
- ·No pattern of unresolved BBB complaints or consumer-protection actions that we consider material
- ·Serviceable contact path (phone + email) for lead notifications
- ·Willingness to respond to exclusive leads within two business hours during storm season
Meeting the bar does not guarantee territory. Zip exclusivity is capacity-limited and reviewed case by case.
2. Code of conduct
1. Tell the truth about the score
HailScore measures documented hail exposure near an address — not whether the roof is damaged, not whether insurance will pay, and not whether a claim should be filed. Partners must not tell homeowners that a high score “means the roof is damaged” or that HailScore “approved” a replacement.
2. No pressure sales from the free report
Homeowners can check any address free without talking to a contractor. Partners must not imply that viewing a score creates an obligation, or that HailScore has already sold their contact info. Exclusive leads only fire after an explicit inspection request with TCPA-aware consent.
3. Exclusive means exclusive on our side
When we route an exclusive lead to your territory, we do not sell that same opt-in lead to another HailScore partner for the same zip. You still compete with the rest of the market. You may not resell, auction, or wholesale HailScore leads to third parties.
4. Respect privacy and consent
Lead contact data is for fulfilling that homeowner’s inspection request only. No cold SMS blast lists, no appending the lead into unrelated marketing without a lawful basis, no scraping other homeowners from the product.
5. Professional field conduct
Show up when you say you will. Identify your company clearly. Leave the property as you found it. Document findings honestly — including when there is little or no storm damage. Do not use HailScore branding in a way that implies HailScore inspected the roof.
6. Independence of the product
Partners do not get a different scoring formula, a backdoor to change scores, or preferential ranking in free homeowner results. Founding or territory partners are still bound by the same methodology and the same public score.
3. How you may talk about the score
Allowed
- “Your address has elevated documented hail exposure.”
- “HailScore uses NOAA radar history near the property.”
- “Only an on-roof inspection can confirm damage.”
- “I can inspect and document what I find.”
Not allowed
- “HailScore says your roof is damaged.”
- “The score proves insurance will pay.”
- “HailScore sent me to replace your roof.”
- “Your score means you must file a claim.”
Full technical reference: methodology white paper. Product independence disclosure: about / independence.
4. Suspension & removal
We can pause lead routing or terminate partner access for material violations, including:
- ·Misrepresenting HailScore as a damage determination or insurance approval
- ·Ignoring exclusive leads without notice during active storm response windows
- ·Reselling or leaking lead data
- ·Fraud, license lapse, or material consumer-protection findings
- ·Harassment of homeowners or HailScore staff
Serious issues: hello@myhailscore.com. Homeowners who believe a partner misused the score may write the same address.
5. Apply
If you meet the eligibility bar and agree to this code, apply for territory. We review applications in the admin queue (typically 1–2 business days).